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Google Analytics

is a powerful tool every business should leverage to measure digital marketing activities.

Let’s turn your Google Analytics data into insights that help you get more customers!

Google Analytics

is a powerful tool every business should leverage to measure digital marketing activities.

Let’s turn your Google Analytics data into insights that help you get more customers!

Google Analytics tell you

Traffic Metrics

Users' Geographic Locations

User Actions & Conversion Rate

Lucrative Advertising Channels

Drop-offs in the Customer Journey

What's Included

Step 1

Tracking

In order to collect data, you need to have a GA code snippet on every page of your website. I make sure it's implemented properly.

Step 2

Data Collection

When the code is set up, data is collected. I make sure it follows best practices - views setup, excludes internal and bot traffic, capitalization, site search terms, PII etc.

Step 3

Settings

I help you setup data inside the interface so you can extract meaningful insights fast - content groupings, subdomain tracking, filters and more.

Step 4

Attribution

Channel filters, campaign tagging, redirects, UTM parameters etc.

Step 5

Goal Tracking

Includes event tracking in Google Analytics, interactive events QA, making sure Bounce Rate is tracked properly. Goals and goal funnels check.

Step 6

Other Deliverables

Other deliverables depending on your business and the scope of work.

Benefits of Google Analytics Audit

Data quality check – make sure your data in Google Analytics is correct data.

Data Hygiene – ensures you rely on clean quality data without losing a significant portion of your data due to poor setup.

Attribution Issues – making sure your traffic and Conversions are attributed to the right channels so you can make better investment decisions.

Tracking – make sure you are tracking the right actions in Universal Analytics and GA4.

Consistency – are you certain actions in Google Ads, Display Ads and Google Analytics are tracked in the same way?

How i develop a strategy for your business

READY TO GROW YOUR BUSINESS THROUGH THE POWER OF GOOGLE ANALYTICS?

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